E-mail Marketing Policy

E-mail Marketing Policy

Nettie Group Ltd

Our Commitment to You

Last Updated: February 27, 2026

Our Promise to You

At Nettie, we respect your inbox.
When you subscribe to our emails (by registering your interest via our website), you’re trusting us with your contact information. We take that trust seriously.
This Email Marketing Policy explains:
We only send emails you’ll actually want to read. No spam, ever.

2. What Emails You'll Receive

When you register your interest, here’s what you can expect:

2.1 Welcome Email (Immediate)

What: A friendly welcome confirming your subscription

When: Within minutes of registering

Content:

2.2 Launch Updates (Occasional)

What: Important updates about our launch progress

Frequency: 1-2 times per month during pre-launch (reducing after launch)

Content:

2.3 Blog Digest (Weekly or Bi-Weekly)

What: Highlights from our blog (nettie.blog)

Frequency: Once per week or every 2 weeks (you can adjust preference)

Content:

2.4 Platform Updates (After Launch)

What: Updates about new features and improvements

Frequency: Monthly or when significant features launch

Content:

2.5 Special Announcements (Rare)

What: Important one-off announcements

Frequency: Only when genuinely important

Examples:

3. Email Frequency Summary

How often will you hear from us?
Phase Email Frequency Typical Volume
Pre-Launch (Now – Aug 2026)
1-2 emails per month
8-16 emails total
Launch Month (Aug 2026)
3-4 emails in the month
Launch excitement!
Post-Launch (Sep 2026+)
1-2 emails per month
Regular updates

Maximum: We will NEVER send more than 1 email per week (except during launch month).

Typical: 2-4 emails per month.

You’re in control: You can adjust email preferences or unsubscribe anytime.

What You WON'T Receive From Us

We promise you will NEVER receive:

5. Our Email Quality Standards

Every email we send meets these standards:

5.1 Clear Subject Lines

✅ Clear and honest
✅ Tells you exactly what’s inside
❌ No clickbait or misleading titles
❌ No ALL CAPS or excessive punctuation!!!

Example good subject lines:

5.2 Valuable Content

We only send emails that provide value:

5.3 Respectful Tone

Our emails are:

5.4 Mobile-Friendly Design

All our emails are:

6. How to Unsubscribe

You can unsubscribe at any time. We make it easy.

6.1 Unsubscribe Link (Easiest)

Every email includes an “Unsubscribe” link at the bottom.
Steps:

1. Click “Unsubscribe” at the bottom of any email
2. Confirm on the unsubscribe page
3. You’re immediately removed from our list

Processing time: Instant. You won’t receive any more emails.

6.2 Email Us

Subject: Unsubscribe

Subject: Unsubscribe

Include: The email address you want to remove

Processing time: Within 2 business days

6.3 Update Preferences

Don’t want to unsubscribe completely?

You can adjust your email preferences:
Click “Manage Preferences” in any email footer.

7. How We Protect Your Data

Your email address and data are safe with us.

7.1 What We Collect

When you subscribe, we collect:

7.2 How We Use Your Data

We use your data ONLY to:

We will NEVER:

  • ❌ Sell your email address
  • ❌ Share it with third parties for marketing
  • ❌ Send spam
  • ❌ Use your data for purposes beyond email marketing

7.3 Security

Your data is protected:

7.4 For Full Details

See our Privacy Policy for comprehensive information about how we collect, use, and protect your personal data.

8. Your Rights Under GDPR

As a UK subscriber, you have these rights:

Right to Access: Request a copy of your data

Right to Rectification: Correct inaccurate information

Right to Erasure: Delete your data (unsubscribe)

Right to Restrict Processing: Limit how we use your data

Right to Data Portability: Get your data in a portable format

Right to Object: Object to marketing (unsubscribe)

Right to Withdraw Consent: Unsubscribe at any time

To exercise any of these rights:

We will respond within 30 days.

Our Anti-Spam Commitment

We are strongly opposed to spam.

9.1 Legal Compliance

We comply with:

9.2 Our Standards

We only send emails to people who:

• ✅ Explicitly opted in (via our “Register Interest” forms)
• ✅ Provided consent to receive marketing
• ✅ Can easily unsubscribe at any time

We never:
  • ❌ Buy email lists
  • ❌ Add people without consent
  • ❌ Hide the unsubscribe button
  • ❌ Continue emailing after unsubscribe
  • ❌ Use deceptive subject lines

10. Third-Party Email Tools

We use HubSpot to send and manage our emails.

10.1 Why HubSpot?

We chose HubSpot because:

10.2 What HubSpot Tracks

HubSpot helps us understand email engagement:

Why we track this:
To send you content you’re interested in and improve our emails.

Don’t want to be tracked?
Most email clients let you block tracking pixels. Or simply unsubscribe.

HubSpot Privacy Policy: legal.hubspot.com/privacy-policy

11. Changes to This Policy

We may update this Email Marketing Policy to:
When we update this policy:

12. Contact Us

Questions about our Email Marketing Policy?

Postal Address:
Nettie Group Ltd
Tynewood Farm, Gowthorpe Lane
Gowthorpe, YO41 5QL
United Kingdom

We’ll respond within 2 business days.
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