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    <title>Nettie — Thought Leadership</title>
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    <description>Essays by Nic Vovk on grassroots women's sport, community health, and building things that last.</description>
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    <lastBuildDate>Tue, 14 Jul 2026 01:43:45 GMT</lastBuildDate>
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      <title>I tried to find women&apos;s sport near me this weekend. It took forty minutes.</title>
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      <pubDate>Mon, 01 Jun 2026 00:00:00 GMT</pubDate>
      <description>I wanted to find out, properly, what it is actually like to search for women&apos;s sport happening near you this weekend. Not as a founder who already knows the answer she wants to find. As someone who simply typed a post…</description>
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      <title>We forgot that consistency is a kind of greatness. Grassroots sport never did.</title>
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      <pubDate>Mon, 01 Jun 2026 00:00:00 GMT</pubDate>
      <description>Somewhere in the last decade, we lost the ability to value the middle. A thing is either extraordinary or it is a failure. A post either goes viral or it may as well not have been written. A brand is either disrupting…</description>
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      <title>The same volunteers write every grant application. The clubs that need it most never learn how.</title>
      <link>https://nettie.online/blog/grant-writing-inequality</link>
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      <pubDate>Mon, 01 Jun 2026 00:00:00 GMT</pubDate>
      <description>Somewhere in every grassroots women&apos;s sport club is a volunteer who has become, by accident rather than design, the grant person. They did not train for it. Nobody appointed them officially. At some point they simply…</description>
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      <title>You need a new kit, so you organise a raffle. That is not a funding strategy. That is survival.</title>
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      <pubDate>Mon, 01 Jun 2026 00:00:00 GMT</pubDate>
      <description>Every grassroots sports club knows the pattern. You need a new kit, so you organise a raffle. Pitch fees are due, so you run a quiz night. The equipment needs replacing, so someone suggests a car wash. And round and r…</description>
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      <title>You can&apos;t be what you can&apos;t see. That rule does not stop at eighteen.</title>
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      <pubDate>Mon, 01 Jun 2026 00:00:00 GMT</pubDate>
      <description>Every conversation about role models in women&apos;s sport is, by default, a conversation about girls. Get more girls watching the Lionesses. Get more girls trying football after the World Cup. Get more girls seeing women…</description>
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      <title>Watching your community play sport makes you less lonely. The NHS just needs a way to find it.</title>
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      <pubDate>Mon, 01 Jun 2026 00:00:00 GMT</pubDate>
      <description>Over 3.9 million people in Great Britain — 7% of the population — report feeling lonely often or always, and the figure continues to rise (ONS, 2025). The NHS has built an entire workforce to respond to this. Social p…</description>
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      <title>The most powerful role model is the one you can walk to.</title>
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      <pubDate>Mon, 01 Jun 2026 00:00:00 GMT</pubDate>
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      <title>One person benefits. The whole household does.</title>
      <link>https://nettie.online/blog/one-person-whole-household</link>
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      <pubDate>Mon, 01 Jun 2026 00:00:00 GMT</pubDate>
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      <title>The hidden cost of getting better. Why affordability is the barrier of social prescribing.</title>
      <link>https://nettie.online/blog/hidden-cost-of-getting-better</link>
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      <pubDate>Mon, 01 Jun 2026 00:00:00 GMT</pubDate>
      <description>I have spent twelve years working in NHS roles across clinical, innovation, health tech uptake and commissioning. In that time I have watched the NHS invest significantly and sincerely in social prescribing — the idea…</description>
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      <title>Build with what already works. Why the best health tech plugs in.</title>
      <link>https://nettie.online/blog/build-with-what-works</link>
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      <pubDate>Mon, 01 Jun 2026 00:00:00 GMT</pubDate>
      <description>I have spent twelve years working in NHS roles across clinical, innovation, health tech uptake and commissioning. In those twelve years, I have watched many promising health technology products fail not because they d…</description>
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      <title>Connection First. Not Intervention.</title>
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      <pubDate>Mon, 01 Jun 2026 00:00:00 GMT</pubDate>
      <description>I have spent twelve years working in NHS roles across clinical, innovation, health tech uptake and commissioning. I also play rugby at Championship 2 level. And for twelve years I watched two completely different worl…</description>
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      <title>Why Nettie is Deliberately Simple—and Why That is the Most Important Business Decision We Have Made</title>
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      <pubDate>Fri, 01 May 2026 00:00:00 GMT</pubDate>
      <description>There is a temptation, when building a technology platform, to add features. To create an account. To capture a profile. To ask the user for something in return for the value you are giving them.</description>
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