← The Nettie Thought Leadership Series

The same volunteers write every grant application. The clubs that need it most never learn how.

Somewhere in every grassroots women's sport club is a volunteer who has become, by accident rather than design, the grant person. They did not train for it. Nobody appointed them officially. At some point they simply wrote one successful application, and from that moment on, every funding opportunity that comes the club's way lands on their desk.

They deserve enormous credit. Writing a grant application well — understanding eligibility criteria, articulating impact, completing a budget breakdown that satisfies a funder's scrutiny — is a genuine, specialist skill. Most people who do it for a grassroots club are doing it for free, on top of a day job, on top of actually running the club itself.

And yet the system that asks this of them is quietly, structurally unfair — not to that volunteer, but to every club that does not happen to have one.

Capacity, not merit, decides who gets funded

Research into funding barriers across the voluntary and community sector found that small organisations consistently lack the resources for professional fundraising or bid writing — meaning that without dedicated expertise, they must divert precious time away from frontline delivery just to complete applications that often fail anyway (Diversity Rights, 2025). The clubs most likely to win funding are not necessarily the clubs doing the most valuable community work. They are the clubs that happen to have someone with the time, confidence, and administrative fluency to navigate the application process successfully.

This pattern repeats across multiple sectors precisely because it is structural, not specific to sport. A review of equity in research funding found that individuals often had better access to opportunities simply because they were part of informal networks where funding conversations happened — closed groups that less-connected applicants never even knew existed (Times Higher Education, 2023). A grassroots women's club run by women juggling full-time jobs and caring responsibilities, with no existing relationships in the funding world, starts that process from a position the system never accounts for.

The cycle that keeps the same clubs visible

Once a club successfully secures a grant, something useful happens that has nothing to do with the money itself. The club becomes known to that funder. It appears in that funder's case studies, its name circulates among other funders, and the next application benefits from a track record the funder can already see. The club that has never successfully applied has none of this. Every application starts from zero, with no track record to lean on and no relationship to draw confidence from.

Capacity-building approaches that work directly address this. Recommendations for funders include providing longer-term, sustainable funding rather than one-off grants, offering core funding for organisational development rather than only project-specific funding, and supporting bespoke training in fundraising and bid writing for the organisations that need it most (Diversity Rights, 2025). Research demonstrates that capacity-building grants genuinely improve an organisation's leadership, programmes, and ability to serve their community — not just their bank balance (Diversity Rights, 2025). The problem is solvable. It simply has not been solved for grassroots women's sport specifically.

What grassroots women's clubs are up against specifically

Grassroots women's sport clubs sit at a particular disadvantage within this already unequal system. Many are newer than their men's equivalents, with less institutional memory of which funders to approach and how. Many are run predominantly by women already stretched across paid work, caring responsibilities, and the unpaid labour of running the club itself — leaving even less spare capacity for the specialist, time-consuming work of writing a strong application.

The result is not that women's grassroots sport is unworthy of funding. It is that the volunteers most capable of winning funding are often the volunteers least able to spare the hours required to find out a grant exists in the first place, let alone write a compelling case for it.

What actually needs to change

The fairest fix is not asking volunteers to work harder. It is removing the two specific barriers that keep capable clubs out of the funding conversation: not knowing a relevant grant exists, and not having the evidence ready when one does.

This is exactly where Nettie's role as infrastructure, not just a discovery tool, matters. Every founding club receives proactive grant alerts — relevant funding opportunities surfaced directly to the club, rather than left for an already-stretched volunteer to stumble across. And because Nettie generates verified, timestamped attendance data from the very first match, that same volunteer can produce a genuine evidence pack — real numbers showing real community impact — in minutes rather than spending an unpaid weekend building a case from memory and guesswork.

None of this replaces the volunteer who has become brilliant at grant writing through years of doing it. It exists for every club that has not had that volunteer yet — so that being funded depends on the strength of a club's community, not on whether it happened to have the right person willing to take on one more unpaid job.

The volunteers chasing grants for women's grassroots sport right now are doing something genuinely remarkable, almost entirely unseen and unpaid. The least the system can do is stop making it so much harder for some clubs than others.

References

Diversity Rights (2025) 'Bridging the Gap: Addressing Funding Inequalities in the Voluntary Sector'. Available at: diversityrights.org.uk (Accessed: June 2026).

Diversity Rights (2025) 'An urgent call to address systemic funding disparities affecting the most vulnerable communities'. Available at: diversityrights.org.uk (Accessed: June 2026).

Times Higher Education (2023) 'Remove grant application barriers to fix research inequalities'. Available at: timeshighereducation.com (Accessed: June 2026).